Being the admin of a popular Facebook page is a thing to boast of, because Facebook has become such an integral part of our lives, and we spend a lot of time reading jokes, stories, debates or rants on Facebook pages and being a part of a group that goes beyond geographical boundaries. Even for professional reasons, every brand has to have a Facebook page for better interaction.
There are a lot of pages on Facebook, offering a variety of content, but one thing is common for all of them. They have a huge number of likes, because of which they are able to leave a positive impression on people's mind. However, if you have just started your own Facebook page and want to get a respectable number of 'likes' for people to start taking you seriously, here are a few hacks for you.
1. Optimize Everything That's Available For Free
There is a lot to a Facebook page than just the name, a profile picture, and a cover image. Try writing something interesting in the short description and the bio of your page. A brand's page should also tell the reader what the page is all about and other details like the URL of the website that you have, because believe it or not, this helps in increasing the chances of your page surfacing in Google search, which would guarantee more likes.
2. Focus On Productive Time
Don't make a page just because you think you have a few ideas to share. This can be done as a guest writer for a big page as well. Make a Facebook page only when you have an array of content available, and be as active as you can. This will make your page popular and would also make it more visible in the timelines of your followers. If nothing, try posting at least one post daily, without fail.
3. Make Good Use Of Plugins
If you want to share engaging content from other websites, try and embed the posts, so that the readers don't have to leave your page for reading the content and commenting on it. Also, when they comment on a Facebook page, it would be visible on the timelines of their friends, making your page reach more people.
4. Spread The Word, Everywhere
When you are handling a page for your company, make sure that you promote it everywhere, including the website, YouTube channels, other social websites, e-mails, visiting cards and everywhere else that you can.
5. Boost With Ads
Identify your target audience and boost your posts accordingly, this would make sure that you don't end up wasting money and not hitting the nail on its head. Also, Facebook Ads have an option to show a 'Like Page' button to people who will see your ad but have not already liked your page. This saves them the effort of going to your page and liking it.
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